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Wednesday, 13 February 2008

Richard Branson tells all.....



When we talk about innovation, running a business, brand-building and most notably entrepreneurship - there is one outstanding name that comes to mind - Richard Branson. The creator and owner of the 'Virgin' group with over 200 companies across the globe falls into the category of being one of the most exciting brand names on the planet.

I have often used Richard Branson's story of how he created his business empire incorporated in my training in the forms of articles, interviews and the various websites of the many different companies within the Virgin umbrella. Hopeully, this interview (TED conference 07) together with the slide below will illustrate the brains behind Virgin's success and help you get a feel of how Mr.Branson's mind ticks....

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